Accessibility: Empathy in Action (with Robert Jolly at #WCJAX)

This post is apart of my live blog notes from WordCamp Jacksonville (#WCJAX). This session was led by Robert Jolly, a Digital Project Strategist and Manager.  Robert started his presentation off with a powerful, personal story about having a stroke and how recovering from it made him realize how important accessibility really is. Being a…

WordPress Hosting: Happily Ever After (with Binary Gary at #WCJAX)

This post is apart of my live blog notes from WordCamp Jacksonville (#WCJAX). This session was led by Binary Gary who specializes in hosting technology and coding.  Hosting your own website is like owning a cow to have a glass of milk…it's feasible, but it's not realistic. @binarygary #wcjax — Nicki Hicks (@nickihicks) April 16, 2016 7…

How Important is Usability on Your Website?

We can talk about optimizing a website all day, but you know what’s really important? Usability. Good usability on your website will give you benefits from every angle: from search engine rankings to visitor conversions, making it one of the most valuable things you can do for your site. Start with the right platform. Building…

14 WordPress Plugins You Can’t Live Without (from #wcorl)

The following post was derived from content from WordCamp Orlando 2015. This session, “WordPress Plugins I Can’t Live Without” was led by Thomas Giella. When you use WordPress, plugins can make your life easier and perform many helpful tasks…all without having to know how to code! From free to premium plugins, here are the top plugins Thomas…

Does HTTP vs HTTPS Make a Difference?

When I originally created this post as a draft, it was around 2012 or 2013. A lot has changed since then in the world of websites and Search Engine Optimization, and this issue is no different. Back in 2013, there may have been slight benefits to have a website with an HTTPS address, but now…

5 Questions You Should Know the Answers to Before You Talk to A Web Developer [Part II]

Last time we went over the first 3 questions you should know the answers to before talking to a web developer, and here are the final 2! 4. How are you going to add value? Similar to #2 (creating purpose for your site), it’s essential to create value from your website. If I’m in your target audience…

5 Ways You WON’T Save Money On A Website

There are plenty of ways that it may seem you are saving your business and yourself money when you create your website. The trouble is – like many things in life – cutting corners isn’t always the best way to save money. Not only that, but we also find clients are improperly educated about what is going…

5 Questions You Should Know the Answers to Before You Talk to A Web Developer [Part I]

When you’re ready to have a company build your website, do you have a good idea of what you want? Do you know what you’re looking for as far as the look and feel? Better yet, do you know what your customers will expect from your website? These are all important questions to ask yourself…

5 Elements of a Strong Return Policy for Ecommerce Websites

The following is guest blogpost written for red vine web studio by Jessica Kane from webgistix.com. Although you do not want to be taken advantage of, you need to have a return policy that takes your customers into account. No matter how well done your quality control may be, every once in a while you…

How to Track Outbound Links From Your Website (for the Non-Developer)

I can sing the praises of Google Analytics all day long…but there are a few places where it falls short. Outbound link tracking is one of those places. For websites that rely on outbound linking to sponsors, partners, etc., it’s crucial to have the statistics for those sponsors/partners to back up the validity of said partnership….