The ABC’s of SEO: A DIY Guide to Search Engine Optimization for Entrepreneurs

I’m honored to speak at a SCORE event in St. Augustine called the ABC’s of SEO. In this presentation, I’m talking about the 5 steps to better Google rankings, including: Start with a website. Target the right keywords. Use keywords in the right places. Create keyword rich content. Measure everything. Click here to download the presentation.

The Marketing Team of One: How to Effectively Optimize Your Bookstore’s Online Presence & Content Marketing with a Small Staff

I’m honored to speak at a local event in Jacksonville for the Independent College Bookstore Association at their annual ICBA 2019 conference. In this presentation, I’m talking about the 3 main priority areas for a small college or university bookstore and how to work through digital marketing levels, from good to better to best strategies: You need to be…

Marketing for Entrepreneurs: How to Use Digital Marketing to Target Your Ideal Customers

I’m honored to speak at a local event at Flagler College in St. Augustine for SCORE Jacksonville. In this presentation, I’m covering a whole slew of digital marketing techniques for entrepreneurs, including: Identifying your target market Choosing the right marketing channels Determining the best website fit Focusing on keywords that end in conversions Creating phenomenal content Building relationships…

5 Steps to Better Google Rankings: A DIY Guide to Search Engine Optimization for Entrepreneurs

I’m honored to speak at a local event in St. Augustine called Beauty, Brains, and All About Her Business. In this presentation, I’m talking about the 5 steps to better Google rankings, including: Start with a website. Target the right keywords. Use keywords in the right places. Create keyword rich content. Measure everything. Click here…

Writing for Google: How to Create Content That Makes Search Engines (and Your Bank Account) Happy #AOC2106

As I mentioned, I’m so excited to be in Portland, Maine this week to present at #AOC2016. In the presentation you’ll learn: Why is content creation so important? Where do you start with content creation? Tips for creating better conte How do you make search engines happy with your content? How to leverage your content…

Spreading the Word: How to Use Marketing to Create Interest About Your Business (My #RYSseminar Presentation)

This post is apart of my recap from the Raising Your Standards Entrepreneurs Seminar (#RYSseminar). This seminar gives attendees a number of great takeaways and is especially valuable for entrepreneurs and business owners (both existing and those who want to be). In this presentation, you’ll learn: How to identify your target audience How to find the right…

How to Delight Your Customers with WordPress: 10 Ways to Use Inbound Marketing to Build Your Business (My #WCJAX presentation)

This post is apart of my recap from WordCamp Jacksonville (#WCJAX). Now that you have a beautiful and functional WordPress website, it’s time to start marketing it. Learn the following 10 ways to use Inbound Marketing to build your business in the presentation from WordCamp Jacksonville 2016. Don’t be lazy with your website. Focus on keywords…