5 Tips for (Finally) Creating Your First Video

It’s no secret that video is powerful for your business; but if you’re anything like me, it’s taken you some time to finally get to the point of creating your first video. Here are 5 tips for (finally!) creating your first video. 1. Get comfortable. One of the most common concerns about creating video is…

How to Rebrand Your Facebook Business Page (Without Having to Create a New Page)

Whether you’re changing your business name, your last name (like me, soon!), or simply rebranding, here’s how to rebrand your Facebook business page (without having to create a whole new page) In the example below, I changed everything from NickiHicks.com to my new (and re-branded) NickiOng.com blog on Facebook. Stay cohesive If you’re changing the…

How to Set Up Google Analytics Goals the Right Way

Did you know that Google Analytics will track conversions for you? That way, you’ll be able to specifically see where new customers are coming from and why. Then you can spend more time on what’s working and improve (or stop) the efforts that aren’t getting you any customers. Long story short, if you aren’t already using…