How to Read RSS Feeds with PHP (using SimpleXML)

I recently rebuilt my personal website and rather than create a personal blog (let’s be honest, I barely find the time to post here!) I decided to pull a few blog and portfolio posts from our business website. To accomplish this, I wrote a couple PHP functions to parse the necessary RSS feeds using SimpleXML….

What to Expect When You’ve Just Optimized Your Website

A lot of business owners have unrealistic expectations about what happens once your already live website is re-optimized. Unfortunately, your website won’t automatically show up on the first page of Google, much as we wish it could. What to expect if you just re-optimized If you’re planning on doing a major re-optimization project, here are…

How to display WordPress Custom Posts according to Category using WP_Query

We recently did a complete overhaul of our website design and content. When redesigning our FAQ page, I decided to opt for a custom post type rather than using shortcodes. The goal was to sort the FAQ posts by category and then loop through each post for said category. This can be accomplished by the…

6 Easy Questions to Ask Yourself: Are You Creating A Cohesive Web Presence?

You have a number of social media profiles, but are you creating the presence your company deserves online? More importantly, are you creating a cohesive presence? Answer “yes” to all of these questions and you’re as good as gold! 1. Do all of your social media accounts use the same name? If not, they should. This…

What Are the “Not Provided” Keywords In My Google Analytics?

Several years ago, Google Analytics started showing “not provided” as an item listed in your keyword list as a way that searchers find you. What started as a small percentage of your keywords now accounts for upwards of 90% of your search keyword traffic. For example, on our site, we don’t see more than 98% of…